Archive for April, 2019

What do we do now?

The corporate business plan defines for an organisation, the objectives to be achieved and the resources available. Achieving those objectives invites the question, “what do we do now? Commercial managers have the responsibility of producing and maximising profitable income for the long term future of the business, by anticipating and satisfying customer demands. The task […]

April 10, 2019   Posted in: business development, business efficiency, Business Marketing, business performance improvement, business performance indicators, business performance management, business performance measurement, marketing development, marketing management, marketing metrics, marketing performance measurement, marketing ROI, performance management, performance measurement indicators  Comments Closed