Archive for October, 2018

Closing the sale is the only way to make money

Whatever happened to the term salesman or sales person? It would appear that somehow, the term salesman or sales person has had to be replaced by other more acceptable terms such as sales engineer or marketing executive, as if to be actually involved in making sales was demeaning and had to be disguised in some […]

October 16, 2018   Posted in: business development, business efficiency, Business Marketing, business performance improvement, business performance indicators, business performance management, business performance measurement, marketing development, marketing management, marketing metrics, marketing performance measurement, marketing ROI, performance management, performance measurement indicators  Comments Closed