Archive for April, 2012

Selling or Buying – which is it?

The action of selling is the only business activity that brings money into a business. Thus the effective management of the selling process is fundamental to ensuring that costs, investment and use of assets are minimized, while the level of profitable income is maximised. The art of successful selling lies in differentiating at an early […]

April 30, 2012  Tags: , , , , , , , , ,   Posted in: business development, Business Marketing, business performance improvement, business performance indicators, business performance management, business performance measurement, marketing development, marketing metrics, marketing performance measurement, marketing ROI, performance management, performance measurement indicators  No Comments