Archive for March, 2012

If sales aren’t where they should be, start asking why.

All businesses at sometime or other are subject to variations in their volume of sales and level of income. Depending on the type of business undertaken, most commercial organisations would recognize that there are trading or sales cycles during the course of their trading year. In many consumer businesses, the run up to Christmas is […]

March 21, 2012   Posted in: business development, business efficiency, Business Marketing, business performance improvement, business performance management, business performance measurement, marketing development, marketing management, marketing metrics, marketing performance measurement, marketing ROI, performance management, performance measurement indicators  No Comments