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Is your marketing effort really cost effective?
If your answer is yes, then how do you know?
Does your organization actually measure the return it gets for all the money
it invests in getting and retaining business?
What are the true costs of getting and retaining business?
How do you know?
If you
want answers to these questions then Business Performance Maximized.com.
will provide them through a new unique analytical interactive program called:
Business Performance Indicators (Marketing).
The program analyses business performance through the continuous monitoring of the Marketing function, measuring its efficiency and effectiveness in its output and use of resources.
Created by marketing specialists for non-marketing directors, accountants and consultants, this program is able to measure the output of the marketing function in any business, in order to ensure that it is run to its best efficiency to produce and maximize profits.
Based on over 20 years practical experience in companies and organizations, large and small, national and international, we designed this program specifically for every non-marketing specialist.
Who will benefit from this program? Every executive, - who :
- Has an overall responsibility for the Marketing Function.
- Needs to evaluate and understand the efficiency and effectiveness of the marketing plans and actions.
- Wants to quantify the return on the Marketing investment.
- Needs to understand and evaluate Marketing investment and return.
- Requires a comprehensive analysis tool to assess the Marketing Function.
This program identifies the factors that drive the marketing function, producing key indicators in the form of management ratios that provide a quantitative guide to marketing performance.
Designed for Chief Executives, Accountants and executives, it also provides a guide to interpreting performance and the actions which may subsequently be required. For further information please contact us and see how you can benefit and improve your business.
This Program is currently available in four variations relating to five distinct business types:
- Consumer and Industrial based businesses
- Businesses with long term contracts
- Professional and Partnership Firms
- Consultancies
- Finance and Loan Businesses
This Program Demonstration Program is based on the variant: Consumer and Industrial based businesses.
Here are a few testimonials about the Business Performance Indicators (Marketing) program:
"Your program provides management indicators and their interpretation,
coupled with lists of key questions and guidance for management action
which make it a unique and valuable management tool for businesses looking
to make the most of their marketing budgets." S Dye- Chairman of the Chartered
Institute of Marketing's South West of England & South Wales's Regional
Board 2005/6
"Your programme provides a unique management tool for CEO's, senior mangers, accountants, management consultants and all business people to analyse and monitor the Return On Investment of their marketing resources." M Seymour- Director Anite PS Consulting.
The Purpose of this Program:
This Program measures marketing performance and Return on Marketing Investment
in any business, in order to ensure that the business can be run to its
best efficiency to produce and maximize profits.
This Program has been developed from practical experience over 20 years in companies and organizations, large and small, national and international, and is designed specifically for Senior Marketing Executives, as well as the non-marketing specialist with overall responsibility for the Marketing function.
This program identifies the factors that drive the marketing function, producing key indicators in the form of management ratios that provide a quantitative guide to performance. Designed specifically for Chief Executives, Accountants, and executives, it also provides a necessary guide to interpreting performance, and the actions which may subsequently be required.
The Expertise:
The software has been developed by Nicholas Watkis of Contract
Marketing Service. Contract Marketing Service was set up in 1981 to provide
professional marketing management on a part-time, Interim basis, to companies
which did not have a professional marketing function.
With a growing list of published work on the subject of measuring marketing activities and making the most of your marketing budgets, Nicholas Watkis's reputation and ability to help your own commercial activities continues to lead the field.
It's not just the leading ROI software that you will gain, because you will also get an onsite training for you and your key staff to use in the future.
You can find out more information about this program on BPE Explained